I missed out the first party and I am not going to miss the second one. There I was, dressed up, with my hair laid down … and party… !!!
Officially unveiled on the 20th of April at The Gardens in Mid Valley, the SOUNDFORM Fluid bar was designed by renowned architect and interior designer Philip Michael Wolfson for Glenmorangie, and inspired by the sonograph reading of the sound of Glenmorangie whisky being poured into a crystal glass.
The SOUNDFORM Fluid was an evocative sight. Its bold jagged edges are covered in a black aluminium finish on the exterior, while the golden orange interior, which mimics the colour of Glenmorangie, is lit up to create an aesthetic, visual counter balance. Complementing the stunning display was commentary by Glenmorangie Malaysia’s Brand Manager, Michael Tan, who explained the concept that sparked the creation of the “Unnecessarily Well Made” SOUNDFORM Fluid bar.
“The SOUNDFORM Fluid is an awe-inspiring representation of the brand’s philosophy on ‘Unnecessarily Well Made’. It is a creative showcase and extension of the philosophy behind Glenmorangie’s deliciously complex single malt whisky brought into being.”
“Philip Michael Wolfson has always brought on a tremendous complexity to his work that pushes the boundaries of design. His design philosophy exactly mirrors our philosophy with the birthing of a standout custom made bar showpiece created through the distillation of the sound of a pour of Glenmorangie. From the outset, while the bar may look like a twisted form of metal; but it is truly the meticulous attention to detail and the spirit of innovation that has went into the formulation of the final showpiece that serves as a perfect tribute to the whiskey that birthed it,” Tan said.
with the forever gorgeous Ciki…
And what’s Glenmorangie single malt whisky?! Do check it out over here!
“It is the superiority of the ingredients: local spring water from its own Tarlogie spring and locally grown Scottish barley, combined with the skill of the craftsmen who follow the same time honoured approach that the company has used throughout its long history, results in Glenmorangie’s smooth spirit of distinction,” explained Glenmorangie Ambassador Ben Ng too, who conducted an informal whisky tasting session that evening.
And well, the night went on with party all night long in Vertigo, featuring US DJ duo Manufactured Superstars ….
“Unnecessarily Well Made” Glenmorangie